Idella’s Ideas

CTC Sparks: The Innovator Series – Tuesdays and Thursdays connect to CTC’s thought leaders for assistance in getting your innovation funded through the SBIR/STTR program!

Did you know the federal government has a $3.7B set aside for Small businesses (US owned under 500 employees)! Whether you’ve been in business for decades or just starting, there is funding available to move new technologies and products forward from agriculture, manufacturing, education and more!

Idella Yamben, CTC’s Lean Startup expert, will share her expertise and straightforward tips on Tuesdays and Thursdays as part of ongoing installments of Idella’s Ideas!

Episode 21 DoD SBIR Ready: Feasibility

When it comes to SBIR proposals, you’re in the captain’s 👨‍✈️ chair – it is your mission to prove feasibility. This means convincing Air Force to fund your venture to ‘seek out new customers, to boldly go where no man has gone before.’
Luckily you’re not alone! Let CTC join your crew 🚀 by applying for SBIR Ready by 2/11:

Submit your letter of intent today: https://wisconsinctc.org/programs/sbir-and-sttr-guidance/sbir-ready/

Find out more about DoD guidance and how a partnership with CTC can help your existing business thrive: https://wisconsinctc.org/dod-guidance/

Episode 21 DoD SBIR Ready: Customer Segment

Are you ready to take off with DoD SBIR Ready? ✈️ Finding customers for your proposal doesn’t have to be hard –> many end-user contacts are already at your fingertips! Check out Idella’s Ideas to see how to find them:

Submit your letter of intent today: https://wisconsinctc.org/programs/sbir-and-sttr-guidance/sbir-ready/

Find out more about DoD guidance and how a partnership with CTC can help your existing business thrive: https://wisconsinctc.org/dod-guidance/

Episode 20 – DoD SBIR Ready: Find your problem!

Finding the right problem to focus on is important in applying for DoD AFWERX funding. Check out their list to find yours. SBIR Ready is here to connect YOUR innovation to SBIR funding. Find out more:

Fill out your letter of intent by February 1: https://wisconsinctc.org/programs/sbir-and-sttr-guidance/sbir-ready/ OR
When in doubt, reach out: https://wisconsinctc.org/programs/sbir-and-sttr-guidance/sbir-ready/idellas-ideas/

Episode 19 – DoD SBIR Ready: How to apply!

If she hasn’t made it clear, Idella ~really~ wants YOU to access DoD’s SBIR funding and this year’s SBIR Ready program will help you access those funds for your business!

Find out more and fill out YOUR letter of intent by February 1:

Fill out your letter of intent by February 1: https://wisconsinctc.org/programs/sbir-and-sttr-guidance/sbir-ready/ OR
When in doubt, reach out: https://wisconsinctc.org/programs/sbir-and-sttr-guidance/sbir-ready/idellas-ideas/

Episode 18 – DoD SBIR Ready

Idella has an Idea for you: Apply for DoD SBIR funding! In fact, CTC will pay YOU to prepare! Connect to SBIR Ready to get started, whether you’re in operation for a month or 15 years:

Apply for SBIR Ready now: https://wisconsinctc.org/programs/sbir-and-sttr-guidance/sbir-ready/

Episode 17 – NASA

This new SBIR funding opportunity is out of this world 🌍 🚀! NASA is offering $125K to help commercialize YOUR innovation – not sure what to do with that funding? Idella’s Ideas is here to help:

Read more of Idella’s thoughts on how to make a competitive application in her recent blog SPACE! Your Funding Frontier….

Episode 16 – NSF Review

Finding your competitive angle is important in determining the funding agency to apply to. Idella’s Ideas walks you through this process, step-by-step for the National Science Foundation. Find out how you can develop a competitive proposal to commercialize your innovation:

Connect to Idella before the next NSF close date, Dec. 3, to find funding for YOUR innovation: https://wisconsinctc.org/team/idella-yamben-ph-d/

Watch Idella’s first 15 Ideas here!


Visit this page, Tips from Todd or Brian’s Board every Tuesday and Thursday for new episodes!

More from CTC Sparks: The Innovator’s Series

Tips from Todd

Our resident outdoors expert and grant writing guru shares Tips from Todd to help you get your innovation funded through SBIR/STTR programs!
Explore Tips from Todd

Brian’s Board

Brian Walsh, CTC’s commercialization expert, will share his expertise and information about the ins and outs of commercialization on Tuesdays and Thursdays.
See What’s on Brian’s Board

Quick Chats

CTC is hosting monthly “Quick Chats”, where experts from various agencies, organizations, and programs will share their experience with CTC.  These 20-30 min chats are a great way to get an introduction to new resources, funding, and programs.
Catch up on CTC Quick Chats

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